SERVICE
SEO
- Keyword Research: high experted to Identify high-value keywords related to the business products or services and integrate them into the website’s content.
- On-Page SEO: Optimize headings, meta descriptions, alt text, and URL structures within the websites.
- Link Building: Gain backlinks from reputable sites to improve the site’s authority and search engine rankings.
SMM
- Choose the right social media platforms Facebook, Instagram, LinkedIn, TikTok, are based on where the target audience spends time. Create a mix of content, including organic posts, paid ads, stories, and influencer collaborations. Focus on visual content, videos, and engagement-driven posts.
SEM
Search Engine Marketing (SEM) is a critical component of digital marketing that focuses on increasing a business’s visibility in search engine results pages (SERPs) through paid advertising. SEM is primarily driven by Pay-Per-Click (PPC) campaigns like Google Ads, but can also include organic search strategies that combine well with paid efforts. For businesses, SEM is a powerful tool to drive targeted traffic, increase conversions, and build brand awareness.
PAID ADVERTISING(PPC)
- Focus on return on investment (ROI) and continually optimize bids and keywords. These can be targeted based on interests, demographics, behaviors, etc.
- Remarketing: Set up retargeting campaigns to reach visitors who have interacted with the website but haven’t converted yet.
CONTENT MARKETING
- List Building: Collect email addresses through lead magnets, sign-up forms, and promotions. Create personalized email sequences to nurture leads, welcome new subscribers, and promote offers.
- Segmentation: Segment your email list based on demographics, behavior, and past interactions to send more targeted and relevant emails.
About me!
My name is Aysha Aboobacker, the best digital marketer in kasaragod. i have a special combination for analytical and creative talent from my experience. my aim is to empower the businesses to reach their full potential. I achieve this by enhancing through online technology service like search engine optimization(SEO), social media marketing(SMM), search engine marketing(SEM), content marketing, influence marketing and web development. my goal is to help you thrive in digital landscape.
WHY DIGITAL MARKETING AND DIGITAL MARKETERS ARE ESSENTIAL FOR BUSINESS SUCCESS?
Digital marketing and digital marketers are essential for business success for several key reasons. In today’s rapidly evolving digital world, businesses need to adapt to the changing landscape of consumer behavior, technology, and communication channels. Here’s why digital marketing and digital marketers play a critical role in driving business growth and success:
- wider reach and global audience
- cost effectiveness
- measurable result
- improved engegment and customer relationships
- enhanced brand awareness
- competitive advantage
- increased conversion rate
- adaptability to changing trends
- data-driven decision making
- enhanced customer loyalty and retention